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First Trade Show Display: Tent, Backdrop or Banner Stand?

For a first trade show display, choose by the venue and the budget. Indoors, a backdrop or a banner stand is the usual start, and outdoors a tent. A roll up banner stand is $146.99 to $322.99, a 10 ft backdrop is $499.99 to $649.99, and a complete 10 x 10 tent is $755.99.

First Trade Show Display: Tent, Backdrop or Banner Stand?: A printed roll up banner stand beside a table at an indoor event

Start with where the show is

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Read the exhibitor manual first. Indoor halls usually give you a booth space with a back wall or a table, and often limit what you can bring. Outdoor events, fairs and markets give you a plot and nothing else, so you bring the shade, the wall and the weights.

That one fact settles much of the choice. Our backdrops are made for indoor events. A canopy tent is made for outdoor ones, though it can also stand indoors where the venue allows it. Ask the organizer if you are not sure.

The banner stand: smallest and quickest

A roll up banner stand is the smallest purchase. The Standard 24 x 81 in is $146.99 and the Premium 36 x 80 in is $322.99, each with the printed banner and a travel bag. It sets up fast, stands beside a table and suits a short message or a web address. See retractable vs roll up banner stands for the differences.

The limit is size. A banner stand is a sign, not a wall, so if you want to brand the whole space behind you, step up.

The backdrop: a wall behind you

A backdrop gives you a large printed surface at the back of a 10 ft space. A pillowcase backdrop is $499.99 at 10 ft, a pop up backdrop is $649.99, and a step and repeat banner stand at 10 x 8 ft is $398.99. Read what size backdrop fits a 10 x 10 booth for the width.

The tent: shade and a branded structure

At an outdoor show, the custom canopy tent is the display. A complete 10 x 10 is $755.99, and you add walls, sandbags or stakes and a flag. If you want it in one order, the Booth Starter Kit is a tent, a 6 ft stretch table cover and an 11 ft blade flag for $1,076.99.

What to buy first, and what to add next

If you can afford only one piece, buy the one that fits the venue: a banner stand or backdrop indoors, a tent outdoors. Add a printed table cover next, because a plain table cheapens a good display, and then a second piece. A 6 ft stretch table cover is $189.99.

When you are ready to bundle, the 10 Ft Backdrop Display Package is a backdrop, a table throw and a banner stand for $794.99.

Right now the Trade Show Sale takes 15% off trade show displays through December 1.

Check our booth checklist before the show. Orders ship within 2 business days after you approve your proof and most arrive within 10 business days in the US lower 48, so tell us your show date when you ask for a quote.

Products in this guide

Every order includes a free digital proof, and nothing prints until you approve it. Ask for a quote if you need a size or quantity that is not listed.

Quick answers

What should I buy first for a trade show booth?
Buy what fits the venue. Indoors, a roll up banner stand or a backdrop. Outdoors, a printed canopy tent. Add a table cover next.
Is a banner stand enough for a trade show?
A banner stand works for a table top or a small space. For a booth with a back wall, a backdrop gives you much more printed surface.
Can I use a tent indoors?
Where the venue allows it. Check the exhibitor manual or ask the organizer before you order.
Can I buy several pieces in one order?
Yes. The Booth Starter Kit, the Pro Booth Kit and the 10 Ft Backdrop Display Package each bundle several pieces for less than buying them separately.
How long does a first order take?
It ships within 2 business days after you approve your proof, and most orders arrive within 10 business days in the US lower 48.

Questions on any of this? Email info@promomogul.com. We reply Mon to Fri, 8 to 6 Pacific.

Need a price on any of this?

Send the product, the quantity and your event date. A price, a proof and a ship date come back, usually the same day.

Request a quote